Eunjoo Jang | Blended Reality: Newtown Series 2

Eunjoo Jang | Blended Reality: Newtown series 2 | 14-31 October 2020

Winner of the 2019 GreenWay Art Prize, Eunjoo Jang presents a series of works for her solo show at Art Est Gallery.

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Artist Statement:

My practice explores the concept of blended reality, which underpins our contemporary experience. It shows how we have influenced our perception of space and place through geospatial technologies such as Google Earth. On a daily basis, I record the spaces I walk through by using mobile and computerised technology, creating aerial views using line drawings and painting on aluminium for the physical or ‘real’ representation. Scratch holograms are then superimposed to represent ‘virtual’ reality. References to digital experience are juxtaposed with analogue methods, thus establishing my interpretation of blended reality. As well as this, the artworks are spatially intriguing, the ‘conjunction’ creates two different features of the surroundings (that is, the schematic architectural drawing of Victorian architecture style and the painting of contemporary architectural style) prompting theintended perceptual effect. Through this process, I hope to create a feeling of emotional and rational affectivity to describe space.


Eunjoo Jang completed a Bachelor of Fine Arts (Hons. Class 1) in 2013 and a Master of Fine Arts (Research) from the University of New South Wales Art & Design School in 2016. Eunjoo was a recipient of the Australian Postgraduate Award (2014-2016). She commenced her exploration into scratch holography in my Honours year (2013) and since has developed a series of award-winning works in this medium. Winner of the 2019 GreenWay Art Prize, Eunjoo was also selected for several art prizes including the Paddington Art Prize, the Ravenswood Australian Women’s Art Prize, and the Macquarie Group Emerging Artist Award. Her work was acquired for the Macquarie Group Collection, Art incubator and Council of The City of Sydney in 2018 and 2019. In 2020, she was involved COVID-19 Project, organised by Art Incubator.

For more information on Eunjoo Jang, visit her Website, Instagram, or YouTube page


One interesting point of my artwork is the methodology; I use the scratch hologram technique. I commenced my exploration into scratch holography in my Honours year (2013). Since then, I have been exploring novel aesthetic effect through different modalities of representation in three-dimensions and moving image on two-dimensional objects. Through light reflection, the scratch hologram creates a three-dimensional effect by providing a moving image, which is a free-floating form infinitely and independently on a trajectory. The images of scratch hologram simultaneously appear and disappear, depending on the viewer’s position. By utilising both scratch hologram, line drawing and painting techniques, I attempt to balance the surface of the aluminium plate by using the same thickness of lines. This is a powerful representation of how human sensory responses are being affected by technology through manual equivalents such as the scratch hologram as a way of continually repositioning the human at the centre of the technological.

Gallery Hours

The Gallery is open during scheduled class and workshop times.

Weekdays 14 – 28 October| 10am-5pm
Weekend 17 + 18 October | 10am-4pm
Weekend 24 + 25 October | 10am-4pm

Image: Nostalgic Ornaments, Scratch hologram, oil & ink on aluminium, 92cmx92cm, 2019 [detail]